Should You Offer an Exclusive Report?
When it comes to media relations, the word “exclusive” adds a certain clout that makes people want to hear more.…
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How Does a Government Shutdown Affect You?
A government shutdown occurs when the President has not signed into law an annual funding bill (a full appropriations bill…
The Presidential Race Could Be Decided by a Few Thousand Votes
Every four years, tens of millions of Americans head to the polls to choose the next president. But because of…
How to Write a Good News Alert
News alert is a notification that informs audiences of breaking news stories and major headlines. These digital snippets are an…
What is a News Outlet?
A news outlet is any source that shares information and news with the public. It can be a newspaper, TV…
Ethical Considerations When Reporting Breaking News
Breaking news is a term used to describe events that are occurring or have just occurred, and require immediate reporting.…
How to Deliver a Daily Update in Checkpoint
The daily update is a common element of workplace communication, used to communicate organisational priorities and developments. When delivered well,…
How to Write Top Headlines That Get Readers’ Attention
Top headlines pique curiosity, raise engagement and build trust with your audience. They also boost article SEO by signaling to…
What Is a Business Merger?
A business merger refers to the legal joining of two companies to create a single company. Mergers can be beneficial…
The Importance of Diplomacy
The practice of tactful and strategic communication that fosters understanding, minimizes conflict and seeks mutually beneficial solutions. It is often…